Review of 2015 & Our Goals for 2016
We had an amazing 2015. We have stated numerous times that we are so grateful to our family, friends and clients for simply being the best! We managed to get off to a running start and learned a ton along the way! We love sharing our successes and teachable moments with you. In that spirit, we wanted to share our 2015 social media statistics and our goals for 2016!
2015 Social Media Statistics
Michelle created this beautiful graphic that outlines our areas of achievement. For example we had over 13K views on our website – which is awesome! We recently relaunched the site, so we’re very excited to see what these numbers look like next year! We also saw a huge increase in our Pinterest following and activity levels. Are you seeing this?? Almost 250,000 views on our pins! Love!
The coolest item? One of our Instagram posts went viral when the official Christian Louboutin Instagram page liked and commented on it!
We also saw areas where we could improve. For example, we only posted 43 blog posts for 2015. We also want to see more returning visitors to our website. We did a fab coaching session with Krista of KJ&Co and learned a whole lot that helped us improve our website a lot!
Now that we are well into 2016, the Whimlets have brainstormed and come up with goals for 2016. We each considered what we would like to accomplish for the year, and to stay accountable, we wanted to share these goals with you. Without further ado, I present to you our…
Goals for 2016! *Cue the Fanfare!*
As a team, we accomplished a lot in 2015. Sometimes I forget that our journey began only a few short years ago. We looked at 2015 as the year that we made a name for ourselves in the Toronto events industry. I think we hit the mark and forged a ton of great new relationships. I’d like to see more of that in 2016!
One of my personal goals for 2016 is to create a stronger awareness for our company with venues that align with our brand. I will accomplish this in 2016 by conducting 1 (one) site visit at a new venue per month and writing a blog post on the experience.
My personal goal for this year is to create a bigger presence for our Wedding Stationery sub-brand – RSVP by Whim. In order to accomplish this, I will create its own entity within our Whim website as well as build the brand using social media. Across all social media platforms, RSVP by Whim will always link back to the main website.
Lastly.. We have an office!
Yessss we do! This past week we moved into our first ever office! We achieved one of our goals for 2016 really early and we are so excited to invite you all to come visit us! While we aren’t totally finished decorating, we are already meeting new (and existing) clients at our office. We’re located at 8611 Weston Road, unit 28, Vaughan Ontario – the major intersection is Weston and Langstaff. Here’s a sneak peek of part of the space. Want to see more? Come visit :).
We are so thrilled to be able to serve you better, and to have a space that allows us to be productive and creative!
If you made it through this list… thank you!
Whew, it feels good to get that out in the open. We plan to be as open and honest about this journey as we can possibly be. In fact, we’d love it if you called us out on not meeting our goals! We want to be the best version of ourselves so that we can serve our clients better! Here’s to a productive and fulfilling 2016!
- Published in 2016, Wedding Planning, Wedding TIps