7 Things That Drive Wedding Cost
Today on the blog we’re addressing a common question that we are asked on almost a daily basis. The first question we get from most couples is “How much do weddings cost?”
You’re going to be a bit mad at me for this answer, but..
It Depends.
There, I said it. A wedding can cost as little as the cost of the marriage license (averaging about $140.00 CAD in Toronto area) and the cost of an officiant (averaging $400-600 CAD in the Toronto area). Technically that plus two witnesses is all you need to get married. However, you probably wouldn’t be here on this post if that’s all you are looking for in a wedding day. In that case, we’ve broken down the major driving factors of wedding cost in Toronto.
What drives wedding cost?
Guest Count
Probably the biggest factor that drives wedding cost is your guest count. The number of guests you have will dictate the size of space you need as well as the number of tables, chairs, table rentals, invitation suites, favours, and the list goes on. If you can have an intimate wedding rather than a massive gala, you’re likely to save on a whole host of costs.
Venues
The Design Exchange, a beautiful historic space in downtown Toronto. Tara Lilly Photography.The next biggest factor is your venue – are you looking at a chic downtown ballroom, a historic estate or perhaps a stylish art gallery or museum? Whichever way you go, there are specific costs associated with any choice. For example, some downtown venues require a landmark fee and you’ll need to pay for parking for your guests. Typically a non-traditional venue like an art gallery or museum will not offer in-house catering, but will require you to use one of their preferred caterers. Other expenses to consider with a non-traditional space is the cost of rentals like tables, linens, chairs and place settings.

The Design Exchange, a beautiful historic venue in downtown Toronto. Tara Lilly Photography.
Decor and Design Style
What’s your design style? Are you a minimalist and into plenty of white space and candlelight? Do you love lush florals and over the top draping and lighting? Either way, your design style will have a significant impact on your budget. A few tips to keep the costs down – go for in-season blooms with plenty of greens on your guest tables and reserve any over-the-top larger florals for the head table and family tables.
Quality and Experience of Vendors
Who is on your wedding squad? There are literally tonnes of wedding vendors in the Greater Toronto Area, and as such, you have your pick of vendors at almost every price point. You may be able to score some great deals with newer vendors seeking to establish themselves in this very busy industry. That said, always remember that you get what you pay for, and sometimes if a deal seems too good to be true, it probably is!
Time of Year
It is well known that wedding season peaks in Toronto from May until September, and venue pricing reflects this. If you have any flexibility with hosting your wedding during the off season, you’ll find that many venues offer incentive pricing for this period. That being said, there is always intense competition at very popular venues, so booking early is your best bet to secure optimal pricing while locking in your preferred date.

Winter weddings are absolutely gorgeous and a great way to have it all while controlling wedding costs. Jessica Rose Photography
Day of the Week
If you can’t avoid a summer wedding, you could look at an alternate day during the week apart from Saturday. Many venues offer better pricing here, and it may also help influence the size of your guest list as well.
Time of Day
Lastly, hosting a luncheon wedding reception rather than a full dinner can seriously influence your overall budget as well. Typically a luncheon will have a lighter meal or even a buffet or cocktail style, and the bar is typically limited to a few cocktails and/or wine.
So there you have it – the 7 things that drive wedding cost! We’re confident that you can have the most beautiful wedding day ever as long as you keep these items in mind when planning your budget!
Whim Event Planning and Design is a team of Toronto wedding planners and day of coordinators specializing in modern romantic weddings for fun, sweet couples. Get in touch with us today to start planning your dream day!
- Published in 2018, Wedding Planner Tips, Wedding Planning
The Pregnant Wedding Planner – Confessions From the Trenches
by Alisha Chadee
What an amazing year 2017 has been, and we still have lots to go! This year I saw Whim take on more weddings and corporate events than ever, with a stronger focus on ideal type clients. We did a complete brand relaunch late last year, and the results have been spectacular! We collaborated with amazing friendors, and made a bunch of new ones! I personally had a huge change in my personal life, too! After two and a half blissful years of marriage, my husband and I discovered that we are expecting our first little human! We’ve affectionately dubbed our little nugget ‘Pooklet’ and we’ve had many adventures with our unborn son this summer! He’ll make his debut in October, and we’re all eagerly awaiting his arrival, as he’s the first grandkid on both sides of the family, so it’s like I’m carrying the Messiah in my womb right now. No pressure or anything :).
Speaking of adventures, being a full time wedding planner, business owner and all-around girl-boss is challenging on its own, but adding the unexpected and hard-to-predict symptoms of pregnancy made this year a whole new ball game for me. As a pregnant wedding planner, I had to really change the way my days flowed, especially wedding days. My typical wedding days can be anywhere from 8-14 hours – averaging out at about 12 hours or so. Fighting through nausea, fatigue and coping with an expanding waistline meant that I had to change my approach to pretty much everything. Lucky me, since I pretty much just figured it out last season LOL! However, I’ve made it through the busiest part of our season, and I have a few tips to share with those of you out there who might be in the same situation now or soon!
Be Real With Yourself & Your Clients
I disclosed my pregnancy pretty quickly to my clients, but when you do so is totally up to you and your comfort level with sharing the news. I found out I was expecting in February, and we shared the news in April. My wedding season had started in February (I found out the day after our first wedding), and I had quite a full calendar in May so I let those couples know that I was expecting by April. I let them know that this wouldn’t affect my ability to finish planning their weddings or my availability on the day of. That said, I did let them know that I would be bringing on extra help for any lifting or running around that might need to get done because I was fighting serious fatigue in my first trimester. Having that discussion early on helped to manage expectations, and helped my team have contingency plans in place for each of our weddings going forward. This also led to a fabulous expansion of our team with Ilina and Sylwia coming on board! This put my mind at ease because any events for later in the year now had full coverage and all of our clients were happy with the solutions we offered.
Stay Hydrated & Keep Snacks on Hand
This is super important, especially if you’re fighting through that first trimester. I learned very quickly that morning sickness isn’t confined to the morning, and it hits like a bat out of hell with little to no warning at all. The telltale symptom for me was a deep and gnawing hunger pang that came almost out of nowhere, and I knew if I didn’t eat within 5 minutes, I’d be really sick. After one unfortunate incident in a Tim Horton’s drive through, I learned to keep water and snacks everywhere, from in my office to in my car to in my emergency kit and purse. Granola bars, nuts, dried fruit, dry cereal, cookies.. pretty much anything that I could access quickly. As lovely as it would have been to completely ride out my morning sickness in the comfy confines of my bed (I was sick for about 12 weeks straight from week 10 to week 22 or so), that just wasn’t realistic, as I had tons of events to prepare for, meetings to go to and clients to wow. Yet throwing up in the middle of a meeting because I hadn’t prepared properly also wasn’t an option. Also that’s just gross.
Gear Up, Take Breaks & Delegate, Delegate, Delegate!
Any wedding planner worth their salt will tell you that comfortable low-heeled or flat shoes are an absolute must to get through the long hours of a wedding day. If not, you’ll be rocking a serious party hunch the next day if you can walk at all! This is doubly true as a pregnant wedding planner! Invest in a pair of orthotics or other well fitting and well-supporting shoes because your body is already doing a heck of a lot without the added strain of no arch support! I also found it useful to invest in a few dresses/pantsuits that accommodated my ever-expanding waistline and kept me feeling light and comfy throughout the day. Depending on the stage you’re at, you may not even need maternity dresses specifically – just flowy dresses and tops could do the trick! Lastly, the hardest but by far the most important lesson for me was to trust my team and delegate more than ever. We created task lists for our assistants and on the day of, if I needed a minute, I delegated duties to my assistant(s) to take the load off of me a bit so I could rest or sit down as needed.
Honestly, Whim has amazing couples and each and every one of them felt super invested in my pregnancy and made the experience beautiful for me. It’s so lovely working with all of our brides and grooms and I felt so well taken care of by every venue I worked at! Between my couples, my team and our venues, little Baby C has been living the good life while mama put in work! With a little bit of preparation beforehand, you too can get through a busy wedding season while growing a human! Leave me a comment below and let me know what it was like for you getting through a busy wedding season while expecting!
Whim Event Planning and Design is a team of Toronto wedding planners and day of coordinators specializing in modern romantic weddings for fun, sweet couples. Get in touch with us today to start planning your dream day!
- Published in 2017, Wedding Planner Tips, Wedding Planning
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