The Pantone Color Institute recently announced Marsala 18-1438 as their choice for 2015’s color of the year! Described as a “naturally robust and earthy wine red” on Pantone’s website, we are ecstatic about this color palette.
We’ve seen variations this color show up in quite a few different areas this year already- in the dark, sultry makeup trend that’s so popular this season and even on the red carpet. With all of the hype around this vampy palette, we aren’t surprised Pantone chose to feature it this year.
Marsala is a pretty cool name for a color, right? We thought so too. Marsala is a town in Italy, quite famous for their wine- no wonder this hue made us crave a glass of red.
“Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness,” states the institute.
This color is a little more sultry and universally pleasing than past colors of the year, such as Tangerine Tango, Mimosa, and last year’s Radiant Orchid. The versatility of this shade was also a major selling point: “it translates beautifully to fashion, beauty, industrial design, home furnishings, and interiors.” Marsala is also unisex, flattering the stylish tastes of males and females alike.
The Pantone color institute also says that that this shade “enriches [the] mind, body, and soul, exuding confidence and stability. Marsala is a subtly seductive shade, one that draws us into its embracing warmth.” Whoa. That’s a whole lot for a color to accomplish… but if anyone can do it, Marsala can.
We love this color and the palette it belongs to, and cannot wait to make use of it with some of our clients in the upcoming year!
Do you think Pantone made the right choice this year? Leave a comment below and let us know what you think!